About This Cookies Policy
This Cookies Policy explains how Affordable Support Ltd uses cookies and similar technologies when you visit our website. It should be read alongside our Privacy Policy, which explains how we collect, use, store and protect personal information more generally.
What Are Cookies?
Cookies are small text files that are stored on your computer, smartphone, tablet or other device when you visit a website.
Cookies can help websites to:
• operate securely and correctly
• remember your preferences
• provide particular website functions
• understand how visitors use the website
• measure website performance
• support advertising or marketing activities where you have agreed to this.
Some cookies are deleted when you close your browser. These are commonly known as session cookies.
Other cookies remain on your device for a specified period or until you delete them. These are commonly known as persistent cookies.
Cookies do not always identify you directly, but information collected through cookies or similar technologies may constitute personal data where it can identify you directly or indirectly.
Similar Technologies
The rules relating to cookies also apply to certain similar technologies that store information on, or access information from, your device.
These may include:
• pixels
• scripts
• tags
• local storage
• online identifiers
• other tracking or storage technologies.
For simplicity, we use the term “cookies” throughout this Policy to refer to cookies and similar technologies unless otherwise stated.
How We Use Cookies
Affordable Support may use cookies to:
• enable the website to operate correctly
• maintain website security
• remember your cookie choices and preferences
• provide website functionality
• understand how visitors use the website
• identify technical or performance issues
• improve the website and user experience
• measure the effectiveness of our online content and marketing
• support advertising or audience measurement where you have provided any consent required by law.
We do not intentionally use cookies to collect detailed information about HR matters, employment disputes, mediation matters, medical information or other special category personal data submitted in connection with our professional services.
Types of Cookies We Use
Strictly Necessary Cookies
Strictly necessary cookies are required for the website or a service you have requested to operate properly.
They may be used for purposes such as:
• website security
• preventing fraud or misuse
• maintaining website functionality
• managing network traffic
• remembering your privacy or cookie choices
• providing functionality you have specifically requested.
Consent is not normally required for cookies that are strictly necessary to provide a service you have requested.
If you block these cookies through your browser, some parts of the website may not function correctly.
Functional and Preference Cookies
Functional or preference cookies may be used to remember choices you make or to improve the appearance or functionality of the website.
They may, for example, remember:
• display preferences
• accessibility preferences
• language preferences
• previous website choices
• other functionality preferences.
UK law permits certain technologies used solely to adapt or enhance a website’s appearance or functionality in accordance with a user’s preferences to operate without prior consent where the applicable legal conditions are satisfied.
Where we rely on this exception, we will provide clear information about the technology and an appropriate means of objecting.
Where the relevant legal exception does not apply, these cookies will only be used with your consent where consent is required.
Analytics and Statistical Cookies
Analytics and statistical cookies help us understand how visitors use our website.
They may collect information about matters such as:
• the number of visits to the website
• pages viewed
• how visitors move between pages
• how long visitors spend on particular pages
• browser and device types
• referring websites
• general website performance
• technical problems affecting visitors.
UK law permits certain limited technologies to be used without prior consent where their sole purpose is to produce statistical information about the use of the website with a view to improving the website or service, provided all applicable legal requirements are satisfied.
Where we rely on this exception, the information will only be used for the permitted statistical purpose and visitors will be provided with an appropriate means of objecting. Where analytics technology does not meet the requirements of a statutory exception, we will obtain your consent before using it.
Marketing and Advertising Cookies
Marketing and advertising technologies may be used to:
• understand the effectiveness of advertising campaigns
• measure whether advertising results in website visits or enquiries
• understand audiences
• create advertising audiences
• support conversion measurement
• provide advertising through third-party platforms
• support remarketing or retargeting.
These technologies are not necessary for the basic operation of our website.
We therefore obtain consent before using marketing or advertising cookies where required by law.
You can refuse marketing cookies without affecting your ability to use the main functions of our website.
LinkedIn Insight Tag
Our website may use the LinkedIn Insight Tag.
The LinkedIn Insight Tag is provided by LinkedIn and may be used to:
• understand visits to our website
• measure advertising conversions
• obtain aggregated information about website audiences
• measure the effectiveness of LinkedIn advertising
• create audiences for advertising or retargeting.
Depending on its configuration, the LinkedIn Insight Tag may collect information including:
• the page or URL visited
• the referring URL
• IP address
• device information
• browser characteristics
• date and time information
• online identifiers
• certain website interaction information.
LinkedIn may use cookies and similar technologies in connection with these services.
We categorise the LinkedIn Insight Tag as marketing technology and will not intentionally enable it for marketing or advertising purposes before you have provided the consent required by law.
You can refuse or withdraw your consent to marketing cookies through our cookie preference controls.
LinkedIn processes information collected through its technology in accordance with its own privacy arrangements.
Third-Party Cookies and Services
Some website functions or services may be provided by third parties.
Where a third-party service is embedded within our website, that provider may place or access cookies or similar technologies.
Where those technologies are not strictly necessary or otherwise covered by a lawful exception, they will only be activated where the required consent has been provided. Our website may also contain links to independent third-party websites or services, including services used for appointment scheduling or professional networking. If you leave the Affordable Support website and visit another provider’s website, cookies used on that website are controlled by that provider and are subject to its own privacy and cookie policies.
Cookie Consent and Your Choices
When you first visit our website, you may be shown a cookie banner or preference control.
This allows you to:
• accept relevant cookies
• reject non-essential cookies
• manage your preferences by cookie category.
Where consent is legally required, non-essential cookies will not intentionally be activated before you have made the relevant choice. Simply continuing to browse our website is not treated as consent to non-essential cookies where consent is required. You are free to refuse non-essential cookies. Refusing them will not prevent you from accessing the main content or services available through our website, although some optional features may operate differently.
Changing or Withdrawing Your Cookie Choices
You can change or withdraw your cookie choices at any time using the Cookie Settings, Cookie Preferences or equivalent cookie control available on our website.
Withdrawing consent does not affect the lawfulness of processing that took place before consent was withdrawn.
Following withdrawal, cookies or technologies requiring your consent will no longer be used for those purposes.
Cookies already stored on your device may remain until they expire or are deleted through your browser settings.
Objecting Where Consent Is Not Required
UK law permits certain limited uses of storage and access technologies without prior consent, including particular statistical and website appearance or functionality purposes where the statutory conditions are satisfied.
Where Affordable Support relies on one of these exceptions, we will:
• provide clear information about the relevant use
• provide a simple and free means of objecting where required by law.
If you object to such use, we will respect your choice in accordance with applicable law.
Managing Cookies Through Your Browser
Most internet browsers allow you to control cookies through their settings.
Depending on your browser, you may be able to:
• see which cookies are stored
• delete individual cookies
• delete all cookies
• block some or all cookies
• block third-party cookies
• allow cookies from selected websites
• arrange for cookies to be deleted when the browser closes.
Please be aware that blocking all cookies may affect the operation of some websites and may prevent certain functionality from working correctly.
Browser controls operate separately from the cookie preference controls available on our website.
Information Collected Through Cookies
Depending on the particular cookie or technology used, information collected may include:
• IP address
• cookie or online identifiers
• browser information
• device information
• operating system information
• referring URLs
• pages visited
• website interaction information
• approximate location derived from technical information
• dates and times of website activity.
Where this information constitutes personal data, we process it in accordance with our Privacy Policy and applicable UK data protection law.
Our Privacy Policy provides further information about:
• the lawful bases on which we process personal data
• who we may share information with
• international transfers
• how long information is retained
• your data protection rights
• how to make a complaint.
Cookie Duration
Different cookies remain on your device for different periods.
Some are session cookies and expire when you close your browser.
Others are persistent cookies and remain for a specified period unless you delete them sooner.
Where available, our cookie preference centre provides current information about individual cookies and technologies used on the website, including their:
• name
• provider
• purpose
• category
• duration or expiry period.
Third-party providers may update the cookies and technologies they use from time to time. We therefore periodically review our website and cookie-management settings to ensure that the information provided remains accurate.
International Processing
Some providers of website, analytics, marketing or other technologies may process personal data outside the United Kingdom. Where information collected through cookies or similar technologies is transferred internationally, we will handle those transfers in accordance with applicable UK data protection legislation. Further information about international transfers and the safeguards that may be used is provided in our Privacy Policy.
Security
We take reasonable technical and organisational measures to protect information collected through our website against unauthorised access, loss, misuse, alteration or disclosure.
However, no internet-based system can be guaranteed to be completely secure.
Changes to This Cookies Policy
We may update this Cookies Policy from time to time, including where:
• the cookies or technologies used on our website change
• we introduce or remove third-party services
• our website functionality changes
• applicable law or regulatory guidance changes
• we otherwise need to ensure that the Policy accurately describes our practices.
The current version will be published on this page and the Last updated date will be amended accordingly.
Where appropriate, we may ask you to make a new cookie choice if there is a material change to the purposes for which cookies are used.
Contact Us
If you have any questions about this Cookies Policy, our use of cookies or how information collected through our website is handled, please contact:
Affordable Support Ltd
Company number: 17188925
Commerce House
Carlton Boulevard
Lincoln
LN2 4WJ
Email: enquiries@affordable-support.com
Telephone: 0333 772 3792
Alternative telephone: 07377 963544
For further information about how Affordable Support Ltd processes personal information, please see our Privacy Policy.
Last updated: 28 August 2026
